Gearing up for the first ever Indybel Maternity Fashion Show!

Next month see's the first ever Mother, Baby and Toddler Show in Estepona and as well as taking a stand, Indybel are putting on a maternity fashion show!!

This is a very exciting event for us, but has certainly been complex to mastermind!
I used to work in TV and for years my job was choosing contestants for entertainment shows, finding our models reminds me a little bit of my former career, although it's actually more difficult!

When we conceived the idea of the fashion show we decided that we wanted to use pregnant models on the catwalk. We feel that our maternity ranges are unique in that they are gorgeous, high quality, stylish, trendy, affordable and comfortable clothes. In addition the great thing about maternity clothes is that they really grow up and down with you ... they'll accelerate your bump if you are feeling loud and proud and they'll hide it if you are feeling a bit shapeless or having what we call a 'bad bump day'! Knowing all this we truely felt that 'real' pregnant models were the only ones who could really wear the clothes well .. using models with pillows stuck up their clothing just didn't seem to be right!

So last month we posted our plea for 'real women pregnant models' on a number of websites and forums including our own and are delighted to say that we have had a huge response! Thanks to all the lovely girls who have responded, some are in their first pregnancy, some on their second or third ... some are nervous and others very confident, but all are 'real' and we are so excited to see the clothing on them.

The bumpband at www.indybel.com

This week we have been busy confirming our 6 models and arranging our first model get together next week. The aim of this meeting will be for our models to meet our choreographer Lousia who is fab and for her to teach them a few catwalk moves. Hopefully we'll also be able to try some of the outfits on the models and work out who will be wearing what and which looks will look better on which girls! There is so much to do! Plus as we are fully aware that our models aren't professionals, we are very keen to make them feel as positive, comfortable and happy about the experience as possible.

Seraphine awardwinning bootleg jeans, available in Spain from www.indybel.com ... so comfy you can wear them right up until the birth!

We have also been busy ordering in clothing for the show. Our aim is to show that you don't need to spend a fortune on hundreds of maternity peices, but can achieve a great look throughout your 9 months with just a few staple high quality maternity peices which can then be mixed and matched with other items. Our key peices include our gorgeous Seraphine boot leg maternity jeans, the Seraphine denim skirt and Seraphine Leggings. In addition we'll be showcasing a fab ethnic print dress from JoJo Maman Bebe which can be worn with leggings, jeans or as a dress in it's own right as well as some great adaptable tops from JJMB and of course our own Indybel lounge pants. Plus there's our nighttime range which is also great for looking glam during hospital visits!!
Of course all the peices are avaliable on our site too ( http://www.indybel.com/ ) and not just at the show.

So as the date draws nearer we are really getting very excited. Hopefully after next weeks meeting we'll be able to start to see it really coming together .. we'll keep you updated and maybe see you there!!